The LG CU515 was launched with an aesthetic appeal that was quite common during the mid-to-late 2000s. With dimensions of 96 x 49.5 x 18 mm, and a weight of just 95 g, it was compact and comfortable to hold. The device sported a clamshell design, which was very popular at the time due to its convenience and the element of screen protection it provided. It featured a Mini-SIM slot and was predominantly available in black, exuding a sleek and professional appearance. Its build quality was solid, providing durability despite its lightweight profile.
The device came equipped with a TFT display capable of showcasing 65K colors. It had a screen size of 2.0 inches, which was fairly standard for feature phones of its generation. The resolution was set at 176 x 220 pixels, resulting in a pixel density of approximately 141 ppi. While not groundbreaking by today's standards, the display was adequate for basic applications and provided a colorful interface for navigating through the phone's features.
On the camera front, the LG CU515 featured a single 1.3 MP primary camera. It included the capability to record video at a QCIF resolution, which allowed users to capture moments, albeit in modest quality. The camera was primarily designed for simple, casual photography, focusing more on convenience rather than high-definition picture quality. Unfortunately, there was no front-facing camera for selfies, a feature that was not commonly available at the time.
The LG CU515 did not come with a loudspeaker, which was somewhat of a limitation. It supported vibration and downloadable polyphonic as well as MP3 ringtones for alert types. However, it lacked a 3.5mm headphone jack, which may have hindered the user experience slightly for those wanting to use standard headphones.
The phone supported GSM/HSPA technology, catering to 2G and 3G bands which included GSM 850/900/1800/1900 and HSDPA 850/1900 frequencies. In terms of data speeds, it was capable of reaching HSPA 3.6/0.384 Mbps, which was a reasonable speed for operations typical of flip phones during its release period. While WLAN and GPS were not available, the device did include Bluetooth 1.2 with A2DP support, allowing for wireless audio streaming and device connectivity. The absence of radio and positioning features was typical for feature phones of its time. USB connectivity was supported through a proprietary port.
The internal storage of LG CU515 was limited to 55MB, but it did provide a microSDHC card slot for expandable storage, accommodating users’ needs for additional data storage. The phonebook could hold up to 500 entries, and call records included the last 10 dialed, 10 received, and 10 missed calls.
The device was powered by a removable Li-Ion 1000 mAh battery. The claimed stand-by time was up to 400 hours, with a talk time of up to 3 hours and 30 minutes. This duration made the phone quite reliable for the period's communication needs, given the less power-demanding applications and hardware compared to modern smartphones.
Feature-wise, LG CU515 supported various messaging options including SMS, EMS, MMS, and Email, catering to both text-based communication and multimedia messages. For internet browsing, it included a WAP 2.0/xHTML browser, although it was limited by the slower HSPA speeds. Java support was available via MIDP 2.0, which allowed users to download and run various applications and games, enhancing the phone's entertainment capabilities. Despite lacking advanced sensors, the phone included a selection of built-in games with the option to download more.
The LG CU515 was announced in October 2007 and subsequently released to the market. Priced at approximately 90 EUR, it was positioned as an affordable feature phone. The device catered to consumers preferring a straightforward phone experience with essential communication functions without the complexities associated with smartphones. It gathered popularity among sections of users who cherished flip phone designs and simple functionality.
While the LG CU515 may seem rudimentary compared to current technology standards, it served its purpose effectively during its time. It offered solid build quality, essential connectivity, and communication features suited to the user demands of its era. Perfectly fitting into the niche for users preferring simplicity, its design and features were a testament to the transition period before the smartphone revolution took full effect.
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